Richard A. Mayer

April 10, 1928 – July 21, 2020

Richard A. Mayer has died after a valiant three year fight against colin cancer.  He fought the disease until May, 2020 when his doctors told him that the chemo therapy was no longer working and he would not survive a more potent formula.  At that time he was put into the Snowline hospice care program. Richard is tremendously grateful to the Snowline staff for their great care and gave him relief in his time of need.

Richard served in the U.S. Navy shortly after WWII and was called up again during the Korean conflict.  Richard was fortunate enough to have served state-side during both tours of duty.  He served in the Navy as a radio operator and aircraft machine gun operator but managed to visit many places in the U.S. during his service including the, then territory, of Hawaii.

Richard was born and raised in Philadelphia and his initial business experience was in electrical supply and lighting.  He took a regional sales position with Lithonia in 1962 relocating his family to Los Angeles, CA.

Richard started in the toy industry in 1966 when he accepted a job as national sales manager with plastic model company, Revell, Inc. He was later recruited and hired by Mattel Toys in 1969 as Director, National Accounts and was later promoted to Director of Marketing, Toys. Richard enjoyed some of Mattel’s strongest years. During his tenure the Hot Wheels brand was one of the hottest boy’s toys in the world.

Richard remained in the toy business with a variety of companies and then founded his own consulting business as owner and C.E.O of RAM Marketing, Inc.

Richard proudly volunteered as a Director of Protocol at the 1984 Summer Olympics in Los Angeles.  Richard was a VVIP (very, very important person) ambassador escorting and providing services for various heads of state and royalty during those successful Olympic Games.

Richard’s life was a full one including meeting lots of celebrities and traveling throughout the world. While he was healthy he traveled annually to see his daughter and six grandchildren in Israel and would also travel annually back to his childhood roots in Philadelphia to visit his son and four grandchildren.

Beloved husband of Judith Ann Mayer since 1966. Son of the late Faye & Bert Mayer.  Loving father of Judith Breton (Willie Breton) (Nof Ayalon, Israel) & Michael Mayer (Isabell Cardonick) (Wallingford, PA), Beloved Gramps to 12 grandchildren & 12 Great grandchildren in Israel & the U.S.

Richard was most currently a resident of Diamond Springs, California (Sacramento area).